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Unless you are already in the big money brackets, such a question will arouse your interest. Naturally, most people would be happy to have their incomes doubled. All right, here is the magic formula, in a single sentence:
Assume that the statement You Are Twice as Good as You Think You Are is true, then go about proving it.
"Easier said than done," many doubtful ones will say. And, of course, such an expression is a definite admission of one's lack of confidence in himself and his ability to prove that he is twice as good as he thinks he is. Remembering what we learned in the previous chapter, You Are What You Think You Are, the first thing one must do is to see himself as being at least twice as good as he thinks he is.
A desire to double one's income is not enough. It will get him nowhere. Right here we might find an application of the law of cause and effect. A large income is not a cause, it is an effect. Then, what is the cause? A large income is the result of ideas— ideas put into action.
So, let us talk about ideas!
Ideas are the spark plugs of success. Industries, fortunes,
even empires have been built on ideas. Everything you buy is the projection of an idea. None of us will belittle the value of good constructive ideas, but strangely enough, only a few people have any faith in the value of their own ideas.
"If that idea was any good, someone else would have thought of it." You hear this expression all the time, yet in many cases the abandoned idea will form the basis of an outstanding success—by someone else.
Let me give you a few illustrations showing the value of simple ideas, then I'll show you how to make that mind of yours a veritable fountain of ideas.
In an eastern city, a manufacturer of oil burners had advertised for a salesman. There was one young man who wanted that job, and he decided he would not follow the pattern of the herd by merely writing a letter of application. The job available was a good one, and this chap knew there would be an avalanche of applications for it.
Before approaching the company, he did a little investigating, so that he would
know something about the field he was attempting to
enter.
Related terms include ways to make money and make mony.
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