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"Come out to lunch with me," was the unexpected reply. "It's good to spend an hour with a doer instead of listening to one hard luck tale after another."
The two had a pleasant lunch together, and when they returned to the office, the salesman was given a very substantial order.
You see? The reason why the executive placed an order was
the contrast between this salesman's approach and those who carry a crying towel with them. The friendly, optimistic attitude of the salesman put the prospect in a buying mood, instead of making him feel he had better conserve every cent.
"There are two sides to every story," is a statement often heard, and generally speaking, it is true. So, too, is there an opposite to nearly every condition. If something does not suit you as it is, instead of trying to "grin and bear it," look for a contrast; look for the condition which would be ideal to you, then, applying the principles you have been learning, obtain the improvement you desire.
Much food for thought is contained in this chapter. See to it that you think
about every word of it, especially when something arises which does not exactly
suit you.
Related terms include ways to make money and make money today.
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